Other Articles

Campaign of the Month: P&O Cruises

April saw the culmination of our wide-ranging partnership with P&O Cruises. A cross-platform campaign, the partnership brought the experience of P&O Cruises to life utilising the full breadth of our portfolio.

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MailOnline mobile video guarantees brands 1.5m views

MailOnline has announced that its successful branded video offering, launched in February, has expanded to include mobile devices.

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The Drum Digital Trading Awards

We’re delighted to announce that we have been shortlisted in three categories at The Drum Digital Trading Awards.

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Campaign of the Month: Fruittella

Perfetti Van Melle’s Fruittella have teamed up with MailOnline & Metro for a cross-platform partnership raising awareness of the brand’s new 30% less sugar and sugar-free confectionery variants, encouraging the public to sample the product.

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IAB announce new co-chairs for their Video Steering Group

Matt Breen, Head of Video and Mobile at Mail Advertising has been named as co-chair of the IAB’s Video Steering Group.

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DailyMailTV to launch later this year

DailyMailTV, a new daily syndicated series from Jay McGraw’s Stage 29 Productions and Daily Mail On-Air, will launch across the US later this year.

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MailOnline Enters Data Deal with Netmums

Partnership with UK’s biggest parenting website will mean greater accuracy for brands aimed at ‘Mum’ population.

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IAB Video Innovation Paper

The IAB recently released a Video Innovation paper put together by their Video Steering Group. Contributions come form a variety of industry figures including our very own Matt Breen

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Campaign of the Month: Henkel Colour Catcher

March 2017 saw the launch of Henkel’s Love Your Colours campaign to promote their Colour Catcher product.

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‘Millennial Rules’ wins top media research award

Millennial Rules is a joint study into the habits and preferences of 18-34 year olds from Metro, MailOnline and metro.co.uk, who together won the ‘excellence in media research’ award at Mediatel’s Media Research Awards on Thursday.

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