There really is something for everyone in the Daily Mail's Weekend. Readers are very engaged with the magazine and it is kept for the whole week by a large proportion of the audience who tell us that the comprehensive TV listings are better than any paid-for magazine. It's a powerhouse brand and a key driver of the Daily Mail's robust Saturday sale.
Content is a lively mix of pop culture and real-life: the cover story is always very 'of the moment', whether that's a personality in the news, a new mainstream TV show or a blockbuster film.
Your Weekend focuses on 'home and away' featuring food, interiors, gardening and travel, with regular celebrity chef contributions (Tom Kerridge, Rachel Khoo, Rick Stein...) to our food pages, a practical and inspirational gardening column from designer and horticulturist Monty Don and a plethora of clever travel ideas for all budgets.
Plus, highly-regarded astrologer Jonathan Cainer gives his forecast for the week ahead, Puzzle Time provides readers with a brain workout and The Definite Article puts a high-profile celeb in the spotlight.
|Danny Geelan Sales Exec 020 3615 0333 firstname.lastname@example.org|